Huawei Renaissance

Over five years, Birch helped transform Huawei from a little known technology company outside of China into the world's #1 consumer smartphone brand, overtaking Apple and Samsung in the process. We built this amazing brand around AI and three enduring human pursuits; entrepreneurship, self-expression and new connections.  

Length of Current Relationship: 5 Years

Territories: Western Europe, Australia

Services: Brand Development | Strategic Planning | Content Strategy

Impact: #1 in Global Market Share